Breakthrough Basketball Camp
San Marcos Basketball SMBBALL, 5001 1st Ave. SE, Ste 105 #254, Cedar Rapids, IA 52402
About
Breakthrough Basketball Camp is part of Breakthrough Basketball, which offers over 400 basketball camps across the United States for different age levels, skill levels, and positions. The camp places emphasis on basketball fundamentals, positive impact coaching, and “doing the right thing.” Breakthrough Basketball also offers related resources such as instructional videos, eBooks, apps, newsletters, YouTube videos, online articles, and forums that connect to the camp experience.
Breakthrough Basketball began in 2006 as an online content provider and added its first employee in 2007. The organization released its first eBook in 2008, its first instructional video and forum in 2009, and started offering skill development camps and training in 2010. By 2011, the site had surpassed 1 million unique visitors, and by 2012 it had reached over 10,000 article comments. In 2013, Breakthrough released its first app, Breakthrough Stats, which climbed the Apple Store charts to as high as number 3 in the sports category, and the website surpassed over 2 million unique visitors while the forum exceeded more than 10,000 total questions and posts. In 2014, the organization released its Attack and Counter skill development system, and in 2015 it released a web-based workout app and conducted over 100 camps across the United States that resulted in a 9.1 out of 10 satisfaction rating from campers and parents. From 2016 and beyond, Breakthrough has reported over 300,000 newsletter subscribers, millions of unique website visitors each year, and more than 400 camps.
The stated primary objectives of Breakthrough Basketball are to provide comprehensive basketball resources and to make a positive impact on players’ lives either directly or by educating coaches and parents around the world. According to Alexa.com, Breakthrough is described as the most popular basketball coaching site in the world. The leadership team includes founders Joe Haefner and Jeff Haefner, with Dustin Pierson serving as President of Camp Operations, Jim Huber as Director of Coach Development and Lead Instructor, and Kara Rost as Director of Camp Operations. The broader team also includes staff in finance and administration, customer service, software and app development, product development, programming, and marketing.
Last updated December 11, 2025.
Breakthrough Basketball began in 2006 as an online content provider and added its first employee in 2007. The organization released its first eBook in 2008, its first instructional video and forum in 2009, and started offering skill development camps and training in 2010. By 2011, the site had surpassed 1 million unique visitors, and by 2012 it had reached over 10,000 article comments. In 2013, Breakthrough released its first app, Breakthrough Stats, which climbed the Apple Store charts to as high as number 3 in the sports category, and the website surpassed over 2 million unique visitors while the forum exceeded more than 10,000 total questions and posts. In 2014, the organization released its Attack and Counter skill development system, and in 2015 it released a web-based workout app and conducted over 100 camps across the United States that resulted in a 9.1 out of 10 satisfaction rating from campers and parents. From 2016 and beyond, Breakthrough has reported over 300,000 newsletter subscribers, millions of unique website visitors each year, and more than 400 camps.
The stated primary objectives of Breakthrough Basketball are to provide comprehensive basketball resources and to make a positive impact on players’ lives either directly or by educating coaches and parents around the world. According to Alexa.com, Breakthrough is described as the most popular basketball coaching site in the world. The leadership team includes founders Joe Haefner and Jeff Haefner, with Dustin Pierson serving as President of Camp Operations, Jim Huber as Director of Coach Development and Lead Instructor, and Kara Rost as Director of Camp Operations. The broader team also includes staff in finance and administration, customer service, software and app development, product development, programming, and marketing.
Last updated December 11, 2025.
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