Wushu Central’s Kung Fu Kids

Kung Fu Kids Franchise LLC, 879 Coleman Avenue, Suite 40, San Jose, CA 95110

mapKung Fu Kids Franchise LLC, 879 Coleman Avenue, Suite 40, San Jose, CA 95110

About

Wushu Central’s Kung Fu Kids offers structured martial arts training with a focus on Wushu training for children. The program also hosts birthday parties and special events, and provides uniform and equipment sales through Kung Fu Kids Franchise LLC.

• Ages: 3–18 years old
• Price: Estimated Initial Investment $213,550 to $396,800; Franchise Fee $50,000 (discounts available for veterans and additional locations)

Wushu Central’s Kung Fu Kids was founded more than 20 years ago. In 2002, David Chang began the program, and by 2003 Wushu Central had moved into its first official location in Santa Clara. A studio opened in San Jose in 2008, with additional locations opening in Palo Alto in 2021 and Pleasanton in 2023. The program is led by Sifu (Master) David Chang and Elizabeth (Liz) Chang, Founders of Wushu Central’s Kung Fu Kids. David Chang is a national Wushu champion and trained with the Beijing Wushu Team, and Liz Chang has a background in restaurant management.

The mission statement for Wushu Central’s Kung Fu Kids describes it as more than a martial arts program or kids martial arts franchise, and as a movement designed to help children develop life skills that will serve them beyond the mat. The program includes age-specific programs tailored to different developmental stages and abilities, and a specialized program called Spectrum Stars designed for children on the autism spectrum, with a unique curriculum for children with special needs. It offers multiple revenue streams including classes, birthday parties, special events, and uniform and equipment sales, and operates as a kids martial arts franchise model designed for expansion, with exclusive territories for franchisees. No martial arts experience is required for franchise owners, who receive a structured curriculum, comprehensive training, and ongoing support, with a stated focus on confidence, discipline, leadership skills, and life skills beyond martial arts training.

Wushu Central’s Kung Fu Kids is described as a community-centered franchise business model and a values-driven martial arts academy serving families across California. The brand has been featured on NBC News, Discovery Channel, and Black Belt Magazine.

Parent testimonials describe instructors as kind, patient, and effective at keeping kids engaged and excited to learn, and report that children have built confidence, strength, discipline, focus, and coordination while enjoying classes. One parent notes that a 5-year-old is learning basic coordination and listening skills while a 12-year-old is developing self-discipline and more advanced techniques, and describes the school as a place where kids learn valuable life skills. Another parent describes Wushu Central as combining rigor and discipline with kindness and care, and highlights Coach Mayu as a strong and flexible teacher who is described as wonderful with little kids and a resource for older children and adults.

Last updated June 17, 2026.

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