KidStrong

KidStrong West Windsor, 295-335 Princeton Hightstown Rd, West Windsor Township, NJ 8550

mapKidStrong West Windsor, 295-335 Princeton Hightstown Rd, West Windsor Township, NJ 8550

About

KidStrong is a science-based kids training program where kids take part in fun activities that promote balance, coordination, strength and agility. Classes include puzzles, games, and mental challenges, and kids walking to age 11 tackle challenges in weekly classes led by expert coaches. The program uses science-based fitness games that develop kids’ emotional, physical, and mental skills, and classes are described as developmentally appropriate, fun and challenging.

• Ages: 0–11 years old
• Schedule: Each week, kids join a 45-minute class

KidStrong describes its mission as building strong, confident and high-character kids and building happier, more confident kids. Its programming is specially designed by child development experts to improve kids’ emotional, mental and physical skills, and everything in the program is based on the Whole Child Philosophy, with a focus on three pillars: Strong Character, Strong Body, Strong Mind. Games in the program develop life skills like teamwork, mental toughness and sportsmanship, and are designed to improve creativity, mental development, and problem solving skills. KidStrong offers KidStrong Camp and KidStrong Camp is described as a place where kids gain lifelong friendships, learn new skills, build confidence, and create unforgettable memories.

KidStrong states that it is a parent-focused program with parents brought right into the action with front row seats. Coaches are described as specially-trained, compassionate leaders, and all coaches are certified and professional. KidStrong is guided by a group of experts, child development scientists, and coaches, and coaches create a safe, supportive environment. KidStrong does not provide medical services, does not accept insurance, and states that it cannot guarantee that a child will learn how to fly.

KidStrong was founded in 2015 by Matt and Megin Sharp in Lexington, Kentucky, for their daughter Ella. Megin and Matt partnered with Lincoln Brown to turn the idea into a scalable business, and the original business plan was written on a tablecloth at Ted's Montana Grill in Lexington, KY. KidStrong reports more than 160 locations serving more than 65,000 kids per week in markets across the US and Canada, and it celebrated its 100th center opening with franchisee Barb Volk in Plantation, Florida. The organization also describes having a proven business model that has generated success for franchisees.

One parent, Summer from Rocklin, CA, says, “It’s incredible. Our daughter goes once a week, and we’ve seen her confidence skyrocket. We are truly grateful for KidStrong!” Jessica from Noblesville, Indiana, says that when her son first started attending KidStrong, he was super shy and anxious, and that she recommends and “downright BRAG[s]” about the program to friends and family. Ella from San Antonio, Texas, shares that her child has a speech delay and that communication was difficult, and that after joining KidStrong, the environment motivated her child, who is now putting effort into learning “not just words but cooking, cleaning, you name it.”

Last updated July 7, 2026.

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