About
Seriously Addictive Mathematics (S.A.M) – Dublin Center offers a math enrichment program and an English program that use small-group instruction, worksheet reinforcement, and fun, hands-on activities to learn new concepts. Each child completes a placement assessment and receives homework as part of the program structure. Classes are typically held once a week, with each session lasting about 60 minutes.
• Ages: 4–14 years old
• Schedule: Class options Monday–Thursday afternoons and Saturday mornings; sessions are typically once a week for about 60 minutes.
• Price: Fees vary by location and frequency. Please contact your nearest center for current pricing and promotional offers.
Seriously Addictive Mathematics (S.A.M) states that its mission is to focus on children understanding math concepts before learning procedures. The program uses a comprehensive math enrichment curriculum based on Singapore Math and follows a Concrete-Pictorial-Abstract (CPA) approach. It is based on the Singapore Ministry of Education math curriculum with a focus to develop thinking and problem-solving skills and includes 12 problem-solving heuristics such as the bar model method. The curriculum is internationally benchmarked and often goes deeper and broader in problem-solving and reasoning, and S.A.M is described as the world’s largest Singapore Math enrichment program for children aged 4–14, with more than 200 centers in 20 countries.
The program’s two-pillar approach combines classroom engagement through small-group instruction with a certified trainer and worksheet reinforcement using individualized worksheets tailored to each child’s pace and level. Its Worksheet Reinforcement System uses custom-assigned worksheets that are reviewed weekly with trainer feedback. Each student has an individual learning plan or personalised learning plan that suits the child’s needs, level, and pace, supported by a low teacher-to-student ratio and a coaching approach that encourages children to explore, discover, and build confidence toward learning.
In addition to math, the English program uses a structured phonics approach that simplifies the English language into 44 sounds. It offers systematic and integrated development of literacy skills through a variety of activities and text types and uses a spiral structure to teach, consolidate, revisit, and strengthen literacy skills at increasingly complex standards of English.
Seriously Addictive Mathematics (S.A.M) was established in 2010. The leadership for California includes Toro Roan, who is the Master Franchisee for the state. Trainers provide small-group instruction and are certified trainers who are trained in the Singapore Math pedagogy and teaching methods and must complete the official S.A.M training and certification program before teaching.
The program has been described as a multi-award-winning math enrichment program, with recognition including the Promising SME 500 Awards (Singapore), Parent's World Awards (Singapore), BabyTalk Readers' Choice Awards (Malaysia), Kids Stop Press Awards (India), Franchising & Licensing Association Awards (Singapore), Franchise Quality Standards Awards (Thailand), Young Parents Parents' Choice Awards (Singapore), and The New Age Parents Awards (Singapore).
Parent and leadership testimonials include comments such as, “S.A.M boosted Morgan’s confidence, speed, and problem-solving skills. She now looks forward to every session!” from Mrs Adelene, mother of Morgan (11 years old), and “S.A.M keeps Tyler engaged and motivated. He’s excited to learn, thrives on challenges, and grows at his own pace,” from Mrs Teresa, mother of Tyler (10 years old). Toro Roan, Master Franchisee, California, states, “I didn’t just invest in a business — I stepped into a calling,” and recalls, “I still remember the first time a student who once said ‘I hate math’ suddenly smiled and said, ‘Math is actually fun!’”
Last updated January 2, 2026.
• Ages: 4–14 years old
• Schedule: Class options Monday–Thursday afternoons and Saturday mornings; sessions are typically once a week for about 60 minutes.
• Price: Fees vary by location and frequency. Please contact your nearest center for current pricing and promotional offers.
Seriously Addictive Mathematics (S.A.M) states that its mission is to focus on children understanding math concepts before learning procedures. The program uses a comprehensive math enrichment curriculum based on Singapore Math and follows a Concrete-Pictorial-Abstract (CPA) approach. It is based on the Singapore Ministry of Education math curriculum with a focus to develop thinking and problem-solving skills and includes 12 problem-solving heuristics such as the bar model method. The curriculum is internationally benchmarked and often goes deeper and broader in problem-solving and reasoning, and S.A.M is described as the world’s largest Singapore Math enrichment program for children aged 4–14, with more than 200 centers in 20 countries.
The program’s two-pillar approach combines classroom engagement through small-group instruction with a certified trainer and worksheet reinforcement using individualized worksheets tailored to each child’s pace and level. Its Worksheet Reinforcement System uses custom-assigned worksheets that are reviewed weekly with trainer feedback. Each student has an individual learning plan or personalised learning plan that suits the child’s needs, level, and pace, supported by a low teacher-to-student ratio and a coaching approach that encourages children to explore, discover, and build confidence toward learning.
In addition to math, the English program uses a structured phonics approach that simplifies the English language into 44 sounds. It offers systematic and integrated development of literacy skills through a variety of activities and text types and uses a spiral structure to teach, consolidate, revisit, and strengthen literacy skills at increasingly complex standards of English.
Seriously Addictive Mathematics (S.A.M) was established in 2010. The leadership for California includes Toro Roan, who is the Master Franchisee for the state. Trainers provide small-group instruction and are certified trainers who are trained in the Singapore Math pedagogy and teaching methods and must complete the official S.A.M training and certification program before teaching.
The program has been described as a multi-award-winning math enrichment program, with recognition including the Promising SME 500 Awards (Singapore), Parent's World Awards (Singapore), BabyTalk Readers' Choice Awards (Malaysia), Kids Stop Press Awards (India), Franchising & Licensing Association Awards (Singapore), Franchise Quality Standards Awards (Thailand), Young Parents Parents' Choice Awards (Singapore), and The New Age Parents Awards (Singapore).
Parent and leadership testimonials include comments such as, “S.A.M boosted Morgan’s confidence, speed, and problem-solving skills. She now looks forward to every session!” from Mrs Adelene, mother of Morgan (11 years old), and “S.A.M keeps Tyler engaged and motivated. He’s excited to learn, thrives on challenges, and grows at his own pace,” from Mrs Teresa, mother of Tyler (10 years old). Toro Roan, Master Franchisee, California, states, “I didn’t just invest in a business — I stepped into a calling,” and recalls, “I still remember the first time a student who once said ‘I hate math’ suddenly smiled and said, ‘Math is actually fun!’”
Last updated January 2, 2026.